WordPress Integration

Your marketing site stays yours. Forever.

Run your marketing site on WordPress. Pick any theme. Hire any agency. Add any plugin. Switch any of it tomorrow. PropForge integrates with whatever you build, instead of locking you into our walled garden.

Marketing site on WordPress. App on PropForge.

Two stacks, fully connected. Your marketing site stays a normal WordPress install you can edit any time. Your trader app runs on PropForge. Data flows seamlessly between them.

yourfirm.com
WP
Pricing About Login

Get funded with up to $200K

Trade capital, keep up to 90% of profits. No time limits.

Start Challenge →
$25K
$199
$100K
$549
$200K
$1,099
API sync
app.yourfirm.com
PF
JK james.k
Balance
$104K
P/L
+$2.8K
Phase
Funded
100%
Your control
Any
Theme or plugin
0
Vendor lock-in
REST
API sync layer
The Problem

The walled garden trap.

Most prop firm vendors give you their site builder, their templates, their plugin set, their payment processor. You can edit text and swap colors. Anything else, talk to support.

VendorX site builder, the things you cannot change
LOCKED
Theme
Vendor only
Payment processor
Vendor's choice
Analytics
Their dashboard
Blog/CMS
Limited editor
Tracking pixels
Open ticket
Invoicing
Vendor's tool
SEO
Their structure
Custom features
Roadmap, maybe

No agency freedom

Want to hire a designer to redesign your homepage? Most vendors don't even let outside agencies touch the code. You're stuck submitting tickets to their support team for every change.

Plugin restrictions

Need a specific Meta Pixel setup? Hotjar session recording? A particular invoicing tool that integrates with your accountant? With a walled garden, the answer is usually "we don't support that".

Migration is a nightmare

Want to leave the vendor in 2 years? Your site, content, SEO juice, and customer data are all locked in their proprietary CMS. Migration becomes a full rebuild. WordPress doesn't have this problem.

PropForge as a Plugin

PropForge sits next to your other plugins. Not above them.

It's just another WordPress plugin in your admin panel. Activate, configure, ship. Coexists with everything else you run.

yourfirm.com / wp-admin / plugins.php
W WordPress
Dashboard
Posts
Media
Pages
Appearance
Plugins
Settings
Plugins 6 active
WC
WooCommerce eCommerce platform handling challenge purchases and any payment processor you connect.
v9.4.2 ACTIVE
GA
Google Analytics by MonsterInsights Full GA4 tracking of marketing site events, conversions, and trader signups.
v8.27.0 ACTIVE
M
Meta Pixel for WordPress Facebook & Instagram ads conversion tracking with full e-commerce events.
v3.0.13 ACTIVE
RM
Rank Math SEO SEO optimization, schema markup, sitemaps. Full control over how your site appears in search.
v1.0.241 ACTIVE
HJ
Hotjar Insights Heatmaps, session recordings, conversion funnels for the marketing site.
v2.1.4 ACTIVE
6 of 6 plugins active. All compatible with WordPress 6.7. PropForge Connect: Healthy
What You Can Integrate

Anything WordPress runs, PropForge runs alongside.

Use whatever tooling your business depends on. PropForge integrates with the layer underneath, not against it.

Payment processors

Run payments through WooCommerce. Plug in any processor your business needs, switch between them in minutes, add new ones the moment they launch in your region.

Stripe PayPal Confirmo Coinbase Commerce Mollie Custom

Analytics & tracking

Full visibility on what's happening on your marketing site. Heatmaps, session recordings, attribution. The data your growth team needs to optimize the funnel.

Google Analytics Meta Pixel Hotjar Clarity Mixpanel PostHog

Ads & conversion tracking

Drop in any ad pixel for any platform you run. Server-side conversions, custom audiences, retargeting flows, all live on your site exactly the way your ad agency wants.

Google Ads Facebook Ads TikTok Pixel LinkedIn Insight X Pixel Reddit

SEO & content

Your blog, your sitemap, your schema, your structured data. Full control over how Google sees your site. Run any SEO plugin, build content velocity at your own pace.

Rank Math Yoast SEO All in One SEO Schema Pro

Invoicing & accounting

Auto-issued invoices for every challenge purchase, formatted for your accountant's tax requirements. Sync with Xero, QuickBooks, or whatever's standard in your jurisdiction.

WPInvoice Xero QuickBooks SmartBill Custom

Email & CRM

Capture signups straight into your CRM, run drip campaigns, segment traders by phase. Whatever email/CRM stack you use today, your marketing site feeds it directly.

Mailchimp Klaviyo HubSpot Brevo ActiveCampaign
Two Different Worlds

Walled garden. WordPress freedom.

Same goal: a marketing site that converts traders. Two completely different operating philosophies for getting there.

Walled garden

Vendor's stack, vendor's rules.

Templates the vendor ships. Plugins the vendor allows. Migrations on the vendor's terms.

Their site builder, their templates only
No agency or freelancer access to code
Plugins limited to their approved list
Migration means a full rebuild
Your SEO juice locked in their CMS
WordPress + PropForge

Your stack, your rules.

Use any theme, any plugin, any agency, any payment processor. PropForge integrates underneath, never on top.

Any WordPress theme or page builder
Hire any agency or freelancer to edit
Install any plugin from 60,000+ ecosystem
Standard WordPress export, portable forever
Your SEO, your URLs, your domain authority
Two Years of Freedom

What "your site stays yours" actually means.

A typical PropForge client's site evolution over 24 months. None of these moves require a single ticket to PropForge.

M3
Month 3

Switched theme

Hired a designer on Upwork to redo the homepage. Old conversion rate 1.8%, new 3.4%. PropForge kept running unchanged.

M8
Month 8

Added crypto payments

Plugged Confirmo and Coinbase Commerce into WooCommerce. New checkout option live in 2 days. No engineering work on PropForge side.

M14
Month 14

Hired SEO agency

Outside agency added Rank Math, restructured URLs, built a content calendar. Organic traffic 4x in 6 months. PropForge untouched.

M22
Month 22

Added TikTok Pixel

Growth lead added TikTok Pixel for paid campaigns. Pasted the snippet, configured events, launched ads same week. Zero vendor friction.

"The thing I appreciate most about PropForge is that they don't try to own my marketing site. I get to keep doing the things I'd do at any other SaaS company: hire agencies, swap themes, add tools my CMO wants. None of that is a 'PropForge ticket'."
Operations Lead at a Top 25 prop firm
Common Questions

WordPress integration FAQ

The questions every founder asks before committing to the WordPress + PropForge approach.

Do you host my WordPress site?

No. WordPress hosting stays with you (Kinsta, WP Engine, Cloudways, your own VPS, whatever you prefer). PropForge runs on its own infrastructure for the trader app side. Your marketing site is yours to host, edit, migrate, and own forever.

Do I have to use a specific theme?

No. Use any WordPress theme, premium or free. Astra, GeneratePress, custom, page builders like Elementor, Bricks, Divi, all work. PropForge integrates at the data layer, not the design layer.

Can I build the WordPress site myself or with my own agency?

Yes, that's the default expectation. You build the marketing site how you want, with whoever you want. PropForge can help end-to-end if you don't have a team yet, but most clients already have a designer/developer and just need PropForge to slot in. We're flexible either way.

Which payment processors do you support?

Any payment processor that has a WooCommerce extension, which is essentially all major processors globally. Stripe, PayPal, Mollie, Confirmo, Coinbase Commerce, regional players, B2B invoice payments, and more. New processors get added all the time, you can switch or add new ones any week.

How does the integration actually work technically?

A lightweight WordPress plugin (PropForge Connect) handles the sync between your marketing site and the PropForge engine. When a trader signs up or buys a challenge on your WordPress site, the plugin pushes that event to PropForge over a REST API. PropForge handles KYC, account creation, credentials. Updates flow back, status changes, payouts, etc.

If I leave PropForge, what happens to my site?

Nothing. Your WordPress site is yours, hosted on your hosting, with your domain, your content, your SEO authority, your traffic. You'd just deactivate the PropForge Connect plugin and replace the trader app side with whatever you migrate to. The marketing layer is fully decoupled from the engine, by design.

Keep your marketing site flexible. Forever.

See how PropForge plugs into a real WordPress site, alongside the plugins your team already runs. Live demo, 30 minutes.